Title: Quality Assurance Schemes and Food Marketing in the European Union
Authors: GAY StephanGIRAY Fatma HandanVLANDAS PenelopeLIBEAU-DULOS Monique
Publisher: Gower
Publication Year: 2009
JRC N°: JRC52774
ISBN: 978-0-566-08812-4
URI: http://publications.jrc.ec.europa.eu/repository/handle/JRC52774
Type: Articles in periodicals and books
Abstract: Quality assurance schemes are increasing in importance all over the European Union. They have considerable influence on the marketing of food products. Two main types can be identified: in-chain quality management schemes and market differentiation schemes. The first group has a considerable influence on the food chain, whereas the second group is larger in numbers. This chapter discusses perceptions of stakeholders and the functioning of selected schemes using two sets of the data gathered from stakeholder hearings (and panels) and economic analyses of eight case studies. Quality assurance schemes appear to be an integral part of current food marketing in the agri-food chain; a fundamental change in the future is not likely.
JRC Directorate:Growth and Innovation

Files in This Item:
There are no files associated with this item.

Items in repository are protected by copyright, with all rights reserved, unless otherwise indicated.